This post is part of a series of posts to help small business owners use technology to help their business grow. Today we are going to look at the 4 steps you need to take to craft the perfect digital marketing plan.
As a small business owner you know you need to use technology to help fuel small business growth. You know you need a website, social media, seo, advertising, email marketing and so much more. But do you know where to start, or how to execute once you get started?
This is the first article in a series aimed at Small Business owners. If you are just getting started with technology or are stuck this series is for you.
First of all what is a Brand Advocating Ninja (BA Ninja for short)? Quite simply this is the person that goes out there and advertises your product or service without you doing anything. They tell everyone and anyone how awesome and kick-a your stuff is…in short they are the perfect advertiser for you. You don’t have to pay them, they are a real person that people trust, and they love what you sell. Win, win, WIN!
There are so many social media uses that you almost can’t count them. If you google the phrase “small business social media” you get 718,000,000 results. Some of the titles are “7 Ways to Boost Your Small Business on Facebook”, “61 Best Social Media Tools for Small Business” and “19 Social Media Marketing Solutions for Small Businesses”.
When was the last time you bought something that you saw on your twitter feed, your Facebook feed or some other form of social media? Even if you liked, shared or re-tweeted you probably didn’t even click-through to see what the offer was and you almost surely didn’t buy it. Why?